The purpose of the group is to act as a forum to discuss the marketing of the BRA with the aim of raising the profile of the BRA within the industry and to help influence Government through BRA activities. This will be achieved through a variety of activities:
- To act as the BRA’s main forum for discussing Marketing matters relating to refrigeration.
- To develop a Marketing Communications plan for the association, coordinating the messaging across all of the Associations Groups and Sections.
- To agree a social media plan for the year that reflects the whole of the association.
Membership is open to all BRA members.